Good Cotton
Fashion Brand
Details
Good Cotton represents the combination of luxury goods and the urban hustle. They prioritize quality over quantity and focus on how the clothes make you feel rather than just how they look. As the lead Art Director I had the opportunity to showcase their perspective while maintaining the essence of streetwear by openly referencing cultural design moments. From initial concepts to the final garments, we were able to showcase their unique perspective.
Good Cotton represents the combination of luxury goods and the urban hustle. They prioritize quality over quantity and focus on how the clothes make you feel rather than just how they look. As the lead Art Director I had the opportunity to showcase their perspective while maintaining the essence of streetwear by openly referencing cultural design moments. From initial concepts to the final garments, we were able to showcase their unique perspective.
Good Cotton represents the combination of luxury goods and the urban hustle. They prioritize quality over quantity and focus on how the clothes make you feel rather than just how they look. As the lead Art Director I had the opportunity to showcase their perspective while maintaining the essence of streetwear by openly referencing cultural design moments. From initial concepts to the final garments, we were able to showcase their unique perspective.
Services
Art direction
Brand Identity
Year
2022-2023
The GC Knows Nigo Campaign
The GC Knows Nigo Campaign
Credits
Creative Direction
Jalan Burton
Creative Direction
Jalan Burton
Creative Direction
Jalan Burton
Art Direction
Jaland Swain
Art Direction
Jaland Swain
Art Direction
Jaland Swain
Design
Jaland Swain
Design
Jaland Swain
Design
Jaland Swain
Videography
GC Knows Nigo Commercial - Alius Design Studios
GC Unit Commercial - Stephen Michael
Videography
GC Knows Nigo Commercial - Alius Design Studios
GC Unit Commercial - Stephen Michael
Videography
GC Knows Nigo Commercial - Alius Design Studios
GC Unit Commercial - Stephen Michael
Photography
GC Knows Nigo - Alius Design Studios
GC Unit - Jaland Swain
Photography
GC Knows Nigo - Alius Design Studios
GC Unit - Jaland Swain
Photography
GC Knows Nigo - Alius Design Studios
GC Unit - Jaland Swain